Zero to hero: Facebook Ads Master Course for E-commerce
Skip the outdated β Best Practices, β Useful Tips & β Secret Formulas and Master Facebook Ads β ALGORITHM instead to Make Your Ads PROFITABLE FROM DAY 1
(independently of the size of your advertising budget)
If you are tempted to buy another Secret formula course that promises to make your ads work on their own, without you putting in work or understanding what you are doing, I urge you to STOP and read on!
Get a lifetime access to the only resource you will ever need to master Facebook ads for e-commerce
- βοΈ Master strategies that work with rather than against or despite the Facebook algorithm (believe me or not, it's not that common at all!)
- βοΈ Be always up-to-date with the algorithm updates and trending tactics
- βοΈ Base your strategy on a scalable framework developed based on hundreds of profitable accounts I work with everyday
Do NOT follow a Secret Blueprints!
β It's actually the main reason why most people fail when advertising on Facebook.
Here's why...
Facebook advertising is complicated. If anyone tells you otherwise, they are earthier lying to you or have no idea what they are talking about. Both should make you run for the hills...
Off course there are certain strategies in campaign management, settings or the creative at a given time that tend to bring good results to many accounts in certain niches. But the key part here is at a given time and certain niches.
There is no universal formula that will make all ads on all accounts successful.
Why?
It's in the core of how the Facebook algorithm works. It's an ever evolving "organism" that reacts to what is happening on the Facebook market. So if a certain strategy becomes popular (when one of the gurus creates a best-selling secret formula) it's a matter of weeks or even days before it will simply stop working. Not to mention that it only works for a certain type of accounts in the first place (a fact that gurus tend to forget to mention on their sales pages) and any natural algorithm update will destroy it sooner or later (and those happen daily).
β If not follow a blueprint, what should you do instead?
Glad you asked.
You need to understand at least the basics of how the algorithm works, so you can adjust your strategies to the current situation on the market and all the upcoming changes (and the changes DO happen all the time).
And this is what I teach you in my course...
No β outdated Secret Formulas, no β Best Practices that fight against the algorithm inner workings, and no β One-Size-Fits-All Tips.
Instead, I introduce you to the inner workings of the Facebook algorithm, rules you need to follow to be successful, the reasoning behind it, as well as a dozen of great tactics that you can implement in your ads (and how to adjust them to your niche, changes to the market and the algorithm).
I'm a big believer in understanding what we do before we do it.
And in testing every solution and adjusting it to the changes.
So, the main difference between this course and the majority of the Secret Formulas out there is that it will never become outdated because the basic rules don't change. If you understand what you are doing, you will be successful in an ever-changing market, such as the one of Facebook advertising.
ENROLL & MASTER FACEBOOK ALGORITHMWho am I to tell you what to do?
I’m glad you asked.
My name is Konstantinos Doulgeridis.
I know, quite a mouthful, right?
If you’re not Greek and managed to pronounce it without tripping over your tongue, you’ve just become my new best friend. But all jokes aside.
I’m just a regular guy from Greece who has been running ads on Facebook for the last ten years.
And to put it humbly, I'm pretty good at it.
But it wasn’t always that way. I’ve made every mistake you can imagine.
But I learned from those, and now ten years later, businesses like yourself pay me thousands of dollars to teach them how to advertise on Facebook the right way.
π€ Why You Should Listen To Me
- βοΈ I’ve spent over $20,000,000 across small, medium and large accounts in multiple niches.
- βοΈ Founded and scaled my own store to over $8,000,000 in revenue.
- βοΈ Gained a Master’s Degree in Business Administration and Marketing
- βοΈ Spent every day of the year, Monday to Sunday, mastering Facebook advertising for the last ten years.
- βοΈ Wrote a book called The Power To Sell Anything: Create and Scale To A 7+ Figure E-Commerce Business Using Facebook and Instagram Ads, which received a 5-star rating on Amazon.
- βοΈ I’m currently working on over 45 ad accounts, including my own.
- βοΈ I’m well versed in the best practices on how to train an algorithm pixel and how to work with an untrained one.
- βοΈ I know the budget restrictions of small and medium accounts and how to work around this to get great results.
- βοΈ Based on my experience with multiple accounts, I can predict what is and is not possible on a specific account and can put each plan on a timeline
So, it’s safe to say I know what I’m doing.
No bullshit.
No best practices advice that doesn't work on your account.
Just plain, honest advice.
Don’t believe me?
See below for clients I’ve worked with and what they think.
Who Is This Course For?
- β Small/medium business owners who struggle to get results with Facebook ads. Even after following so called best practices and being on the hotline with Facebook Ads Reps.
- β Small/medium business owners who have seen some success with advertising on Facebook but can never get consistent, scalable results
- β Small/medium business owners who manage an account with an untrained algorithm (If you don’t know what this is, you probably fit into this category)
- β Small/ medium businesses owners/Facebook ads managers who want to start Facebook advertising the right way but aren't sure how to do it correctly and train their pixel
By the end of the course you will
Feel confident running Facebook ads
You will understand how the ad algorithm works, what ROAS is, and how to test ideas and get consistent results without second-guessing yourself or relying on Youtube tutorials, shady agencies, or outdated formulas.
Build a campaign structure that works for your business
You will have an understanding of the correct campaign structure for your business, and how to test and adjust it whenever needed. You will know how to target and create high performing ad creatives and make Facebook algorithm work for you.
Know how to increase ROAS and scale your campaigns
You'll be equipped with a strong, repeatable and proven system to reduce budget waste and get maximum return on your spend. You will also be able to increase the budget while keeping your ads profitable (so-called scaling).
The course is divided into 5 comprehensive Modules + bonus videos
Each module builds on the last to take you from complete novice to knowing everything you need to create wildly profitable advertising campaigns. On top of that, I added and continue adding bonus videos that cover current updates and events in the Facebook advertising world.
MODULE 1: Mindset
In this module, we will discuss the mindset you need to be successful with your Facebook ads. It includes the rules of -commerce advertising, common mistakes at this stage and a budget you need to start.
MODULE 2: Preparing Yourself for Success
In this module, we talk about the importance of Facebook pixel and how to perform a proper audience research.
MODULE 3: Creating Your Ads
Here we talk about ad copy, creatives and how to test ad engagement.
MODULE 4: My Methods
In this module, I discuss my own rather unconventional management methods, that will take your campaigns to the next level.
MODULE 5: Ongoing Scaling And Management
Here we talk about attribution, profit margin, Return On Ad Spend and how to scale ads profitably.
BONUS VIDEOS
The course contains multiple bonus videos that cover current events and up-to-date changes in the Facebook ads manager + the basics of other areas of digital marketing that will support your advertising efforts.
What You Don’t Get
- β So called best practices that supposedly work for everyone. But in reality, only work for large accounts and the gurus who promote them
- β Out-of-date methods that worked great before the recent algorithm update but are now irrelevant
- β Fluffy bullsh*t sugarcoated motivational messages that don't bring you any value. These are often used to blind you about why the method being sold doesn't work
