How to do Facebook Ads?
If you’re tired of buying courses that promise a secret formula that will make your ads magically work without putting in the work or understanding how advertising on Facebook works, I’m here to solve your problems.
Get a lifetime access and:
Master strategies
that work with rather than against the Facebook algorithm
Be always up-to-date
with the algorithm updates and trending tactics
Scalable framework
that has been developed from work on hundreds of profitable accounts
There is no Secret Blueprint when it comes to Facebook advertising
Believing otherwise is actually the reason most people fail!
Read WHYFacebook advertising is complicated.
If anyone tells you otherwise, they’re either lying to you or have no idea what they’re talking about. Both should make you run for the hills... Don’t get me wrong. Of course, there are certain strategies for managing campaigns, ad account settings, or creatives that bring in good results for certain accounts in specific niches. But the key thing is to remember that these tactics only work at certain times, for certain niches. So, what I’m trying to say is that: There’s no universal formula that guarantees success on all accounts. Why? Because this is simply how Facebook’s algorithm works. Think of it as an ever-evolving “organism” that reacts to what is happening in the Facebook advertising world. If a particular strategy becomes popular (think when a guru claims to have a secret formula that produces amazing results), it’s only a matter of weeks or even days before it stops working. Not to mention that these formulas only work on certain types of accounts in the first place (a fact a guru will never mention on their sales page), and once an algorithm is updated it destroys these tactics (I'm sorry to tell you that this happens weekly, sometimes daily).
If I shouldn’t follow a blueprint, what should I do instead?
Simply put, you need to understand how the Facebook algorithm works. Once you have this knowledge, you can adjust your strategies to the current situation of the market and all the upcoming changes, as well as to the specific needs of your particular business.
In this course, I will introduce you to my personal strategies
and management methods that, combined with the understanding of the algorithm, will enable you to achieve sustainable results with your Facebook advertising. Regardless of any future algorithm changes and trending tactics.
"I’m a big believer in understanding what we do before we do it. And in testing every solution and adjusting it to the changes."
You hear it all the time: "This course is different".
The main difference between this course and the majority of the secret formulas out there is that it will never become outdated because the basic rules don’t change. If you understand what you are doing, you’ll always be successful, even in an ever changing market, such as Facebook advertising.
Who am I to tell you what to do?
I’m glad you asked.
My name is Konstantinos Doulgeridis.
I know, quite a mouthful, right? If you’re not Greek and managed to pronounce it without tripping over your tongue, you’ve just become my new best friend. But all jokes aside. I’m just a regular guy from Greece who has been running ads on Facebook for the last ten years. And to put it humbly, I'm pretty good at it. But it wasn’t always that way. I’ve made every mistake you can imagine. But I learned from those, and now ten years later, businesses like yourself pay me thousands of dollars to teach them how to advertise on Facebook the right way.
- I’ve spent over $20,000,000 across small, medium and large accounts in multiple niches
- Founded and scaled my own store to over $8,000,000 in revenue
- Gained a Master’s Degree in Business Administration and Marketing
- Spent every day of the year, Monday to Sunday, mastering Facebook advertising for the last ten years
- Wrote a book called The Power To Sell Anything: Create and Scale To A 7+ Figure E-Commerce Business Using Facebook and Instagram Ads, which received a 5-star rating on Amazon
- I’m currently working on over 45 ad accounts, including my own
- I’m well versed in the best practices on how to train an algorithm pixel and how to work with an untrained one
- I know the budget restrictions of small and medium accounts and how to work around this to get great results
- Part of my daily work consists of ongoing consulting calls with some of the biggest e-commerce brands that advertise their products on Facebook
- Based on my experience with multiple accounts, I can predict what is and is not possible on a specific account and can put each plan on a timeline
After this course you will:
Feel confident running Facebook ads
You will understand how the ad algorithm works, what ROAS is, and how to test ideas and get consistent results without second-guessing yourself or relying on Youtube tutorials, shady agencies, or outdated formulas.
Build a campaign structure that works for your business
You will have an understanding of the correct campaign structure for your business, and how to test and adjust it whenever needed. You will know how to target and create high performing ad creatives and make Facebook algorithm work for you.
Know how to increase ROAS and scale your campaigns
You'll be equipped with a strong, repeatable and proven system to reduce budget waste and get maximum return on your spend. You will also be able to increase the budget while keeping your ads profitable (this is so-called scaling).
Who Is This Course For?
Small/medium business
owners who struggle to get results with Facebook ads. Even after following so called best practices and being on the hotline with Facebook Ads Reps.
Small/medium business
who have seen some success with advertising on their Facebook platform but cannot actually obtain consistent, scalable and satisfactory results.
Small/medium business
who manage an account with an untrained algorithm (If you don’t know what this algorithm is, then you probably fit into this category pretty well).
Small/medium business/Facebook ads managers
who want to start Facebook advertising the right way but aren't sure how to do it correctly and train their pixel.
The course is divided into 5 comprehensive Modules
MODULE 1: Mindset
MODULE 2: Preparing Yourself for Success
MODULE 3: Creating campaigns and ads: step-by step process
MODULE 4: My Methods
MODULE 5: Ongoing Scaling And Management
+ bonus videos
BONUS VIDEOS
Or buy my bestselling book on Amazon
"The Power To Sell Anything: Create and Scale To A 7+ Figure E-Commerce Business Using Facebook and Instagram Ads" Number 1 new release on Amazon in the month of April 2021.
Buy now
